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Marketing Automation Vendors Are Not Delivering On Marketers’ Needs For Reporting And Analytics. Here’s Why.

InsightSquared

Marketers look to their marketing automation platforms (MAPs) not only to execute many of their demand generation activities, but also to understand the effectiveness of their marketing programs. I’ve worked with marketers and MarTech tools for most of my career. Marketers are asking for better reporting and analytics.

Vendor 63
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Rainmaker Pre-Conference Workshops: The Calm Before The Storm

SalesLoft

Optimizing Your Account-Based Strategy and Playbook in 2018. With the interest in account-based strategy and execution heading into Rainmaker 2018, it’s no surprise this Workshop was one of the most popular sessions in the Pre-Day Sales Workshop lineup. Leverage Your Sales Operations Team Like Salesloft Does.

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Top 5 RevOps Challenges and How to Solve Them

Zoominfo

A strong foundation of go-to-market intelligence, cutting-edge automation tools, and the data management backbone to bring it all together. Sorting through tools and datasets that don’t get the job done is a big part of why sellers are seeing more time consumed by administrative overhead.

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Sales Hacker’s Top Sales Trends & Predictions You MUST Be Aware Of In 2018

Sales Hacker

The race to the 2017 finish line is in full throttle – While last minute closed deals are still trickling in, B2B organizations are researching how to shape next year’s sales strategy to align with the top sales trends that are expected to emerge in 2018. Top 2018 Sales Trends & Predictions – Strategic Headlines.

Trends 96
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Playing Nice: Easing the Tension between Sales and Marketing Teams

InsightSquared

In a recent State of Sales Enablement 2018 report, more than 80% of marketers and 70% of sales reps ranked “strong alignment between sales and marketing” as an important factor in their company’s and team’s success. Use Sales and Marketing Tools to Reach Your Goals for Higher Revenue.

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Top 10 Blog Posts & SalesTech Acquisitions of 2019

SBI

Read “Sales Tools to Increase Tradeshow ROI” if you not only want to have better insight on event ROI but also want to ensure a higher ROI. There’s a difference between Active Demand and Demand Generation. Active Demand already exists.

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Best 150+ Sales Tools: The Complete List for 2023 (Updated)

Sales Hacker Training

And then, there are inside sales tools… The human element of sales will never go away — that’s a fact. There are plenty of sales prospecting tools and sales management software to help automate your manual tasks while personalizing your outreach. Fortunately, we’ve been tinkering with many of these inside sales tools for quite a while.