Remove 2020 Remove Advertising Remove Demand Generation Remove Research
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How ZoomInfo’s WebSights Improves Retargeting Strategies

Zoominfo

That’s one of the reasons ZoomInfo created WebSights , which enables you to understand which companies are researching your product and retarget them efficiently in campaigns. How to Retarget Your Audience with Digital Advertising. How to Qualify Web Traffic with ZoomInfo WebSights. Conclusion: Use Data to Uncover Buyer Profiles.

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How ZoomInfo WebSights Improves Retargeting Strategies

Zoominfo

That’s one of the reasons ZoomInfo created WebSights , which enables you to understand which companies are researching your product and retarget them efficiently in campaigns. How to Retarget Your Audience with Digital Advertising Next, you can export this audience to Google Ads to run your retargeting campaign.

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Sales Hacker Recommends: 97 Best Sales Books for Peak Performance (2020 Update)

Sales Hacker

Here they are… The 97 Best Sales Books in 2020. Insight Selling: Surprising Research on What Sales Winners Do Differently. The Seller’s Challenge is a “tactical field manual” that taps current research, best practices and real-life examples to help sellers craft action plans that optimize productivity and drive success.

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The Proven Process for Developing a Go-to-Market Strategy [+Templates]

Hubspot Sales

Ultimately, you want to create a plan that sets the product apart from the competition and generates leads and customer retention. Research each role to get a general sense of what they do, their goals, and their pain points. Test the various channels and continue advertising on those showing high conversions.

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Deploy the Marketing Team: How ABM Can Take Sales to the Next Level

Sales Hacker

According to TOPO research , companies that implemented ABM saw a 171% increase in average contract value. With these accounts, you’ll rely more on marketing to use broad demand-generation plays and automated personalization tactics like ABM advertising, content syndication, and web personalization. You’re not alone.

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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Prior to joining Primary in early 2020, Cassie spent 15 years as a tech operator. Most recently, she held a variety of executive roles at Sailthru from 2013-2020, ultimately becoming the company’s Chief Revenue Officer. Anne is a principal analyst in the Sales Operations Research Service at Forrester. Anne Slough.

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38 Most Dynamic Women in Sales (The 2019 Edition)

Sales Hacker

For both of these books, I spent over a year researching the topics. It’s been years in the making, but it should be out by January 2020. Senior Director, Demand Generation at Unitrends. My grandfather was a very successful salesman for a company that did advertisements in the yellow pages. To publish my book.

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