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B2B Marketing Guide

OutboundView

A sound strategy starts with knowing all the channels you can possibly allocate resources to – smaller organizations struggle with this because they can’t afford the $150K/year CMO with the requisite experience. B2B Marketing and Sales teams need to be testing things like outbound marketing, paid advertising, PR, events, etc.

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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Every industry needs sales so the education you receive working in this role can be immense. Melissa Murillo is an award-winning and highly skilled sales leader with over a decade of experience in marketing and business development specializing in the IT channel. Sales leader within HVAC industry. Melissa Murillo. Rachael Rohn.

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