Cience

OCTOBER 27, 2020

Don’t get me wrong, I do like all these channels to generate demand and leads. This is where a multi-channel, highly targeted outbound campaign can spur new growth with new logos of your best-fit clients. But outbound is back, and the right multi-channel strategy is the ticket to accelerate and scale growth.

Outbound 63

Outbound Campaigns Channels Ideal Customer Profile 63

Zoominfo

JANUARY 24, 2019

Instead, they stumble upon it organically through channels they’re already using—like social media for example. They have identified a pain point and are ready to find the remedy. Through a retargeting program, this company continued to serve the car owner highly personalized advertisements on websites he often used.

Top of Funnel 159

Top of Funnel Marketing Social Media Consumer 159

Zoominfo

JANUARY 20, 2018

Instead, they stumble upon it organically through channels they’re already using — like social media for example. They have identified a pain point and are ready to find the remedy. Through a retargeting program , this company continued to serve the car owner highly personalized advertisements on websites he often used.

Top of Funnel 100

Top of Funnel Marketing Social Media Ideal Customer Profile 100

Sales Hacker

MARCH 2, 2020

Shanks has trained and advised 100’s of companies on SPEAR Selling to increase sales pipeline in all types of sales functions (inside sales, field sales, customer success, channel sales). The book reveals today’s new breed of Chief Executive Buyers, the channels they use, the value narrative you need, and the mix of methods that works.

Top of Funnel 141

Top of Funnel Lead Rank Hiring Handbook 141