Trending Sources

Transform the Way You Sell in Consumers Attention Deficit Time

Pipeliner

The amount of consumers’ attention your business can get goes a long way to determine its sales success or failure. Everyday consumer life is filled with endless sales messages from marketers and salespeople. The post Transform the Way You Sell in Consumers Attention Deficit Time appeared first on Pipeliner CRM Blog. An average […]. For Sales Pros

The Investigator: How to Adapt Sales to the Informed Consumer

Pipeliner

The post The Investigator: How to Adapt Sales to the Informed Consumer appeared first on Pipeliner CRM Blog. Adapt. This is nature’s keyword when it comes to evolution and the survival of the fittest. This is also the keyword when it comes to sales strategies. Sales Process Management sales process management

The New Golden Rule of Consumer Behavior

The 1to1 Media Blog

Peace on Earth and goodwill toward man--admirable concepts, particularly at this time of year, but still considerably lacking among the general public as of late. You see, 'commercialism' has become the C-word that defines the season, not 'Christmas' or 'Chanukah' even, putting the focus on 'me' ahead of 'we' more and more each year.

The Great Create, The Good Consume and The Poor Ignore

A Sales Guy

The post addressed what we do in our free time, but it was this quote that got my synapses firing: Decide when you are consuming and when you are creating. It implies that everyone creates or consumes, and it’s this assertion that had my mind going crazy. I do not believe everyone consumes and even fewer create. I think the good consume and the poor ignore.

Sales Eagles Sore! Turkeys Get Consumed.

Steven Rosen

For those of you who are not ready and will not be ready by New Years, all I can say is turkeys will be consumed! Thanksgiving is the time to celebrate and be thankful for our family and friends and all the wonderful blessings we have. I would like to wish all my American friends a Happy Thanksgiving. Most of your customers will shut down in less than 4 weeks. You are an eagle!

Adapting to Consumer Change Isn't Always Easy

The 1to1 Media Blog

The new stores will cater to the younger generation of consumers who don't have the disposable income to spend at the chain, nicknamed "Whole Paycheck." Earlier this month, Whole Foods announced its plan to open new lower-priced stores next year aimed at Millennials. Co-CEO Walter Robb said the stores also will have "modern, streamlined design, innovative technology, and a curated selection.". There’s more… To read the rest of this blog posting click here or visit www.1to1Media.com/weblog.

The Future of Banking –  Promises and Threats

Mukesh Gupta

Changing nature of consumers. Changing nature of consumers: The behaviour of consumers is going through a sea change. On one side of the consumer equation is the rise of the urban and tech savvy consumer. The proliferation of mobile banks, online banking, ATM’s, mobile wallets, etc have all made the consumers tech savvy and demanding at the same time.

Changing the Marketing Mindset: Don't Target Consumers

The 1to1 Media Blog

Consumers don''t think of themselves as big game to be targeted and captured by marketers, but The Onion knows better. The parody publication published an image two weeks ago of a man lying face down in a parking lot with the caption, "A Procter & Gamble marketing team attaches a tracking collar to an incapacitated head-of-household specimen.". There’s more… To read the rest of this blog posting click here or visit www.1to1Media.com/weblog. Customer Engagement Customer Experience Customer Loyalty Customer Strategy Marketing homepage

Are you Ready for the Multi-Screen Consumer?

The 1to1 Media Blog

When I attended Customer Engagement World earlier this month, I heard questions in some sessions about how to reach the multi-screen customer. Attendees wanted to know everything from how to use Instagram to reach younger audiences to ways to integrate customer insights from social channels into the traditional marketing mix. While some panelists shared some solid examples and offered helpful advice, I still saw confusion on the faces of many in the audiences. There’s more… To read the rest of this blog posting click here or visit www.1to1Media.com/weblog.

Increasing Consumer Prices: Proceed with Care - Think customers.

The 1to1 Media Blog

Topic: Increasing Consumer Prices: Proceed with Care. Increasing Consumer Prices: Proceed with Care. Business leaders dont have to look very far to see consumer outrage at companies like Netflix and Bank of America for inadvisably boosting prices and adding new fees. Todays consumers are constantly changing what they value, how they buy, and their relationships with their vendors. Invest in external market research to better understand consumer behavior, competitive pricing trends, and market surveys. Increasing Consumer Prices: Proceed with Care.

Hey Mr. Banker Why Are You So Consumed About Your Business Competitors?

Increase Sales

Bankers who are consumed about their business competitors are potentially doomed to fail. Business growth for banks is very difficult given most local, regional or national banks have the same solutions. Yet in banking there appears to be a lot of business competitors as there is a different bank on almost every main intersection. Then, the bank’s brand may also be different.

Scaling Data Collection to Protect Consumer Privacy

The 1to1 Media Blog

Big Data may present dilemma after dilemma, but collecting too much information may be the greatest faux pas of all. There’s more… To read the rest of this blog posting click here or visit www.1to1Media.com/weblog. Customer Experience Customer Strategy Data Analytics customerexperience data datacollection dataprivacy datasecurity

Email Marketing to Millennials: 3 Ways to Reach the Largest Consumer Generation

Inside Campaigner

With over 80 million people in the generational cohort, millennials compose the largest demographic of consumers in the United States. The sheer size and spending power of millennials -- which Accenture estimates to be about $600 billion each year -- makes this generation the main target of many consumer businesses. Conversely, those that fail to do so will quickly fall behind.

Will More Consumers Rent or Buy a Driverless Car?

The 1to1 Media Blog

Few of my friends own a car in New York City. Parking is expensive and you're navigating streets clogged with pedestrians staring at their phones. Self-driving cars are a potential solution. However, I doubt many of my fellow New Yorkers would buy a driverless car--there simply isn't enough room. Other major cities face a similar situation when it comes to cars. There’s more… To read the rest of this blog posting click here or visit www.1to1Media.com/weblog. Customer Experience Customer Strategy homepage

Avoiding the Groupon Effect – Podcast with Bruce Philp Author of Consumer Republic

Social Media and Sales Strategy

Today I had the great opportunity to once again have Bruce Philp author of the Consumer Republic on my social media podcast. Lunch presentation today to include some very important thoughts that Bruce shared about the future of brands and the true power consumers now hold in their hands. Still not happy with Groupon’s Super Bowl Ads this was the icing on the cake) Bruce’s question to me at that point was; “what if consumers become discouraged and no longer engage?” ( Download today’s social media podcast directly here ).

Avoiding the Groupon Effect – Podcast with Bruce Philp Author of Consumer Republic

Social Media and Sales Strategy

Today I had the great opportunity to once again have Bruce Philp author of the Consumer Republic on my social media podcast. Lunch presentation today to include some very important thoughts that Bruce shared about the future of brands and the true power consumers now hold in their hands. Still not happy with Groupon’s Super Bowl Ads this was the icing on the cake) Bruce’s question to me at that point was; “what if consumers become discouraged and no longer engage?” ( Download today’s social media podcast directly here ).

5 Psychology Tips for Salespeople That Would Have Made Freud Buy

Modern B2B Sales

” Or if you’re selling to consumers, post some customer testimonials and reviews on your site. Sales b2b ConsumerAuthor: Chris Gillespie And how does that make you feel?… … This ain’t your grandmother’s psychotherapy. Despite all of his cultural preeminence, psychoanalyst Sigmund Freud is now completely outdated and out of favor. Social Proof. The secret?

WITCE Wednesdays – Consumer Confidence (Economic Indicators)

A Sales Guy

Wednesday I’m going to cover consumer confidence. Consumer confidence is an economic indicator measuring how the general populace feels about the economy and their own person financial situation. There is also the Bloomberg Consumer Comfort Index and the Consumer Confidence Average, but I’m not going to go into those. I missed last weeks WITCE Wednesday.

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The Beginner’s Guide to Negotiating Without the Scare Factor

Modern B2B Sales

Sales b2b ConsumerAuthor: Alexandra Nation Picture this: rooftop happy hour with your group of friends. The light is golden–perfect for your Snapchat story. You’re sipping on a glass of rosé in celebration of a major life milestone (e.g. new job, promotion, new house, new car). Your friends are a curious bunch. They want the details. What was the process like? What did you say? Now what?

WITCE Wednesday – Consumer Price Index [Economic Indicators]

A Sales Guy

Last week we talked about consumer confidence. This week we’re gonna tackle, the consumer price index or the dirty word inflation. The (CPI) consumer price index measures the change in price of consumer goods or a “market basket” of goods over time. When inflation increases consumer purchasing power decreases and the real value of wages decreases. Inflation can constrict the economy because the ability of consumers to “buy” is hampered. I’m kinda enjoying posting on the economic indicators. I hope you are too.

Stealing from consumer marketing

Sales and Marketing

Teaser: Consumer marketing will always be at the bleeding edge — the first to integrate social networks, build mobile applications and create gaming into their campaigns. Fundamentally, we’re all consumers so adapting proven consumer tactics can bring new life to B2B. Consumer marketing will always be at the bleeding edge — the first to integrate social networks, build mobile applications and create gaming into their campaigns. Issue Date: 2012-05-01. Author: Michael Opperman. Some things work, some don’t.

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Instant, Personalized, Detailed Information: The New Consumer Demand

Inside Campaigner

Consumers’ expectations about content have changed significantly over the last few years and the demand for content is expected to experience an even greater shift in the next decade. The way we consume content is always changing, just like the ever-changing way that content is developed and syndicated as well. What do consumers really want? Our changing world. What is it?

14 Ways Buyers Want to Feel

The Sales Heretic

Whether you sell to businesses, governments or consumers, your buyers go through a variety of emotional states during the sales process. Sales business buyer consumers government objections product prospect service You’ve heard before that all buying is emotional. When a buyer begins their [.].

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Target Offers Consumer Lessons for the Healthcare Industry

The 1to1 Media Blog

"Consumers think of healthcare as a complex web," said Joshua Riff, M.D., chief medical director at Target at today's World Health Care Congress event. The company known for customer engagement sees healthcare as a potential new horizon. There’s more… To read the rest of this blog posting click here or visit www.1to1Media.com/weblog. Customer Experience Emerging Trends health healthcare target wellness

6 Qualities Of The Modern Day Sales Professional

MTD Sales Training

Today’s consumer is so up to date on your industry and is willing to play you off with the competition, that you need an unwavering conviction in your product, service and company more so now than at any time in the past. . Today’s modern consumer is educated and has access to more information about you and what you sell, than ever before in history. Happy Modern Day Selling!

15 Questions Your Prospect Wants Answered

The Sales Heretic

Whether they’re consumers or business buyers, they have a lot of fears, concerns and doubts. Sales benefits business buyer concerns consumer doubts fears features prospectWhen it comes to making a buying decision, prospects have a lot on their minds. And as long as those uncertainties remain unresolved, they’re going to be hesitant to buy. The challenge is, prospects don’t always voice their fears and doubts. [.].

The Dos and Don’ts of Review Sites

Vertical Response

The evolution of online review sites over the past few years has been a boon to both small businesses and consumers. For consumers, review sites give them the opportunity to research and gain insight on a product or business – whether it be a restaurant, dry cleaner, or salon – before they even step foot inside the door. Not surprisingly, online review sites and their impact on consumer decision making continues to rise at an exponential rate. 85% of consumers use online reviews to find local businesses. Sites like Yelp, Google, Yahoo! The more, the better.

10 Must-Attend Food and Beverage Conferences

Vertical Response

” Direct to Consumer Wine Symposium Hilton Concord Hotel - Concord, CA January 14-15, 2015 300 Attendees Why they say you should attend : “This is the national wine industry’s only annual conference on direct marketing and sales — a must-attend event for every level in the company, and the only summit organized by vintners, for vintners.” Share in the comments.

Social Media Is a Marketing Tool Not Just for B2C – But Also for B2B By Debbie Laskey, MBA

Increase Sales

Well, it turns out that it acts just like individual customers in the business-to-consumer arena. She developed her marketing expertise while working in the high-tech industry, the Consumer Marketing Department at Disneyland Paris in France, the non-profit arena, and the insurance industry. But what happens when a business has a problem? What does the business do? So, I had an idea.

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Putting Trust at the Heart of National Consumer Protection Week

The 1to1 Media Blog

When consumers choose to do business with any given company, they do not just invest their hard earned dollars, but their trust, as well. There’s more… To read the rest of this blog posting click here or visit www.1to1Media.com/weblog. Customer Experience Customer Loyalty Customer Service customerexperience customerloyalty customersatisfaction

Holiday Shopping Goes Local [Infographic]

Vertical Response

One in five (20%) consumers ages 18-34 uses their mobile phone to shop. However, consumers with an income over $100K are significantly more likely than others to prefer an online or electronic card (12% vs. 7%). Consumers under 45 are more likely than the general population to appreciate a unique gift item (17% vs. 13%). This bodes well for the holiday season and beyond.

Stand-Out Salespeople Never Close a Deal

Pipeliner

To most salespeople “the close” represents the welcomed end to a time consuming and laborious effort to get the client to buy. Many sales pundits define 7 stages of the sales cycle, with closing a deal being defined as the end of the cycle. It is a time to get paid, take a deep breath, […]. Salespeople Salespreneurs

Sales Productivity: Stop Wasting Your Time on This

Jill Konrath's Fresh Sales Strategies Blog

Did you know that distractions consume an average of 2.1 hours each day? What a waste of time

How Long Before Consumers Start Buying Like Corporations?

Buyer Insights

If predictions are right then it won’t be long before consumers start buying like corporations and B2C marketers get a fright. The further advance of new technologies such as social media are likely to result in a B2C markets going the way of B2B markets with a dramatic shift in power from seller to [.]. B2C Buying

Consumer Privacy Bill of Rights Lays the Groundwork for.

The 1to1 Media Blog

Topic: Consumer Privacy Bill of Rights Lays the Groundwork for Responsible Data Use. Consumer Privacy Bill of Rights Lays the Groundwork for Responsible Data Use. Last week, President Obama unveiled The Consumer Privacy Bill of Rights , a policy framework designed to provide a "baseline of clear protections for consumers and greater certainty for businesses." The availability and use of consumer data continues to grow. As the Internet evolves, consumer trust is essential for the continued growth of the digital economy. 1to1 Magazine. Issues. Advertise.

How marketers can empower sales reps to achieve their quota

Pipeliner

The recent shift in consumer buying habits is a game changer for all types of sales reps. And the reason is simple – the way consumers make buying decisions has changed. To summarize, sales reps have lost much of their control over the early stages of the buying journey. Instead of turning to sales reps [.] Sales Effectiveness Sales Team Performance

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A Sales Management Dilemma: Is Your Top Rep a True ?A? Player?

Sales Benchmark Index

How to Scan Business Cards into Pipeliner CRM’s Contact List

Pipeliner

We understand that manually entering a new contact into Pipeliner CRM from a business card can be time consuming. When meeting with contacts and partners, you often obtain business cards. Therefore, we put together this blog to show you how you can automate this process using free services you can find online. Learn how to […]. Tips and Tricks

Satisfying Consumers' Appetites Across Channels: Snacking, Lunching, and Fine Dining

The 1to1 Media Blog

Consumers are increasingly interacting with businesses through a mix of channels. Consumers now expect to be able to access their financial information and conduct transactions via any channel they desire, whether that channel is digital or physical. Consumers who use multiple channels also expect information to be accurate, up-to-date, and consistent across channels, at all times. This is especially true in financial services. This creates a need for accurate, real-time cross-channel updates.

Avoiding the Groupon Effect ? Podcast with Bruce Philp Author of.

Social Media and Sales Strategy

Avoiding the Groupon Effect – Podcast with Bruce Philp Author of Consumer Republic. Today I had the great opportunity to once again have Bruce Philp author of the Consumer Republic on my social media podcast. Lunch presentation today to include some very important thoughts that Bruce shared about the future of brands and the true power consumers now hold in their hands.