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The Seven Secrets Of Selling To Women

Bernadette McClelland

And in doing so I came across a manual/workbook that was published back in 1964 (before I even started school). “Bruce Barton, the father of modern advertising, suggests we apply the Bible suggestion to ‘agree with our adversary, early’ Now actually this is a feminine trick. Agree With Them. Infuriate Her.

Workbooks 195