Here’s Where Your GTM Strategy Is Failing
Zoominfo
SEPTEMBER 23, 2020
Rather, it identifies the specific factors that will impact the way a product is received, such as target audience, marketing plan, and sales strategy. . Basic marketing and sales strategies no longer make the cut when it comes to modern go-to-market motions. When I say it’s a plan, it’s not just a broad outline. What does that mean?
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