anatomy-of-a-lost-sale-case-study 
Chorus.ai
DECEMBER 15, 2020
The sales follow-up email is one of the most important messages you’ll send in the entire sales cycle. As a sales rep, it’s your chance to ensure “conversation alignment” — did what they say translate to what you heard? But sales follow-up emails are hard. It’s also one of the trickiest emails to get right.
Nutshell
NOVEMBER 25, 2020
How are marketing emails different from sales emails? The anatomy of a good marketing email. How are marketing emails different from sales emails? Marketing emails and sales emails are similar, and are thus easy to mix up. Skip ahead: What is email marketing? Skip ahead: What is email marketing? Steal these templates!
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