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Market Expansion: Three Approaches for Companies Looking to Grow

Zoominfo

The map shows the literal market expansion T-Mobile achieved from the purchase. Market expansion strategy is one of four quadrants that make up the go-to-market framework for businesses. The other quadrants include customer loyalty , offer expansion , and company transformation. Let’s explore some examples.

Lead Rank 211
article thumbnail

Market Expansion: Three Approaches for Companies Looking to Grow

Zoominfo

The map shows the literal market expansion T-Mobile achieved from the purchase. Market expansion strategy is one of four quadrants that make up the go-to-market framework for businesses. The other quadrants include customer loyalty , offer expansion , and company transformation. Let’s explore some examples.

Lead Rank 130
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Sales Effectiveness Comes From Sustainable Value

Pipeliner

Customer Service might be the strings. If the players are all virtuosos—which must be the case for any world-class symphony orchestra—then the company’s customer will have a remarkable experience, just as a listener would be ecstatically moved by the symphony orchestra’s music. So, unfortunately, will the company.

Apparel 58