SBI Growth

JANUARY 20, 2014

B2B CMO’s are focused on driving revenue into the pipeline. Success is largely determined by the quality of campaign offers. Optimize campaigns at the offer level to increase campaign results. Even a small change in conversion effectiveness can change a failed campaign into a robust ROI.

Campaigns 310

Campaigns Demand Generation Demand Generation Targets Outside Sales 310

Zoominfo

APRIL 16, 2022

Field work went away because events went away, and field sales and outside sales all went away or went inside,” says Nina Wooten, director of demand generation at ZoomInfo. Suddenly, there was a lot more noise, and every sales rep had to do a lot more.” The prospecting drip doesn’t need to be extended.

Cold Calling 100

Cold Calling Channels Demand Generation Agencies Call-back 100

Delicious Sales

MAY 2, 2012

Sales Management (2614). Inside Sales (849). Demand Generation (181). Outside Sales (81). B2B (1578). Software (1035). Customer Service (995). Channels (799). Advertising (694). Selling Skills (528). Incentives (379). Customer (6670). Opportunity (3675). Closing (3085). Conversion (2818). ACT (1048).

Lead Rank 99

Lead Rank Leads360 Lead Scoring Top of Funnel 99

Sales Hacker

DECEMBER 8, 2017

The race to the 2017 finish line is in full throttle – While last minute closed deals are still trickling in, B2B organizations are researching how to shape next year’s sales strategy to align with the top sales trends that are expected to emerge in 2018. – Lars Nilsson , VP of Global Inside Sales, Cloudera.

Trends 96

Trends Outsourcing Services Top of Funnel Account Based Marketing 96

Sales Hacker

OCTOBER 21, 2019

Then take a moment to celebrate all the amazing women in sales. Most Dynamic Women Sales Leaders. 2019: LinkedIn’s #1 B2B Sales Expert to Follow. Perhaps the most recognized woman in sales, Jill Konrath, was practically the FIRST female sales leader. I’ve been in sales for 20+ years.

Hiring 90

Hiring Top of Funnel Lead Rank Call-back 90