B2C Chemicals Marketing Training 
LeveragePoint
NOVEMBER 1, 2019
So, so typically the companies with a higher high pricing power that you read about (the Disney’s, the Starbucks) in the world of B2C, they’ll do [value-based pricing]. In the B2B world, there are some of the chemical companies that have changed their mindset about five or 10 years ago, and now focusing a lot more on value.
Sales Hacker
OCTOBER 7, 2021
Lori speaks, writes, coaches and trains company leaders on ways to find, recruit, retain, and promote more women in sales and helps women become part of the best profession – B2B sales. Early in my AE career, the company I worked for was acquired and we were all told we had to go to another state for an entire month of training.
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