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Don’t Fall Victim to these Rookie Marketing Automation Mistakes

SugarCRM

Have you ever tried to run a marathon with no training? Having no process to align your sales and marketing: For decades, sales and marketing have had an ongoing love/hate relationship. Marketing automation is an investment that when used properly, doesn’t have to break the bank. How about with the wrong shoes?

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Rethinking the Value of Customer Service

SugarCRM

For so long, marketing and sales were considered the driving wheels for company growth since they generate leads and close deals. Customer service technology plays an equally critical role in the customer journey as sales software and marketing tools. Technology Unites Experiences. No-Touch Information Management. Closing Thoughts.

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5 Ways to Increase Revenue With CRM Software

SugarCRM

This integrated solution lets businesses manage their complex relationships with customers and leads so their sales teams can focus on selling. Although traditional CRM systems were designed primarily to manage sales leads and store customer data, the technology has since evolved. Increasing Employee Productivity.

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