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A Guide to Marketing Automation

Zoominfo

According to research from Marketo and ReachForce, sales ignores up to 80% of marketing leads. One of the greatest benefits of marketing automation is that lead management processes become streamlined. Invest in training. Luckily, most vendors offer training as a part of your original investment. Prioritize Data Hygiene.

Marketing 246
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25+ Account-Based Marketing Tactics & Software Solutions

LeadBoxer

Consider offering free training sessions or reports that analyze how effectively they’re using your product. Source This isn’t easy to do manually, but some vendors exist that can help compile lists for you, including ReachForce. ReachForce Never worry about old or inaccurate contact data again. on a new customer.

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article thumbnail

A Guide to Marketing Automation

Zoominfo

According to research from Marketo and ReachForce, sales ignores up to 80% of marketing leads. One of the greatest benefits of marketing automation is that lead management processes become streamlined. Invest in training. Luckily, most vendors offer training as a part of your original investment.

Marketing 113
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Reuniting Your Salesforce: 3 Ways to Make Realtime Count

Mereo

Whether your teams are reuniting for a face-to-face sales kickoff event or to resume daily office life — or a hybrid option in-between — leadership will be able to take advantage of benefits beyond the virtual screen. Marketo and Reachforce found that organizations are 67% better at closing deals with aligned teams.