Sales and Marketing Management

FEBRUARY 24, 2021

But what if you’re a small business and don’t have extra marketing dollars (or time) to spend on massive engagement-boosting campaigns? Sometimes the key to growth is in getting back to the basics. Zero in on Your Target Market. First, make sure you understand who you’re target market is. Never fear. Informational.

Top of Funnel 301

Top of Funnel Social Media Google Analytics Scale 301

Chorus.ai

MARCH 5, 2021

It’s fundamental to driving revenue and giving sales reps information that’s key to targeting the right customers and closing deals. It eschews automated data handling and keeps approaches to sales and marketing separate. Your personas, taken together, form your target market. What is a sales strategy? Step 1: Find your data.

Top of Funnel 113

Top of Funnel Webinar Metrics Strategy Buyer Persona 113

Chorus.ai

SEPTEMBER 12, 2019

It’s fundamental to driving revenue, and giving sales reps information that’s key to targeting the right customers and closing deals. It steers clear of automated data-handling and keeps approaches to sales and marketing separate. Step 2: Align your marketing team and sales team on performance targets. What is a sales strategy?

Ideal Customer Profile 62

Ideal Customer Profile Top of Funnel Webinar Metrics Strategy 62