article thumbnail

Innovation Starts With “A”

Appbuddy

In this blog, we’ll review how this has reshaped email marketing—for the better! With AMP offering all the functionality (and much more) once promised by kinetic, marketers have a strong incentive to adopt this technology in 2021. For many, 2020 has been one of the most challenging years ever, and that includes for email marketing.

Scale 52
article thumbnail

Beyond the Beginning: Refining Your Triggered Email Program in the Age of Personalization

Appbuddy

For more insight on how to get started with an effective triggered email solution, check out this blog. If you are looking for more detailed information from a subscriber via survey, consider offering an incentive to sweeten the deal, such as the chance to win a gift card. B2B: HubSpot. If you need any more help, let us know.

Everest 52
article thumbnail

Apple MPP: How to Defy Email Gravity on Black Friday and Beyond

Appbuddy

Rate this email” functionality, customer surveys, product reviews, and competitions are all excellent ways to provide more incentives to engage. Senders can also get creative by providing subscribers with new reasons to click. Doing so while showing a sense of humor is a huge plus. From hero to zero. Hickory Farms is a big fan.

Everest 52