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The Beginner’s Guide to Domain Use in Email Marketing

Appbuddy

Most also communicate directly with prospects and clients via email. Looking at this web address, we know “everest” is a subdomain of the parent domain “validity.com.” Using a subdomain, companies can separate specific content—like blogs or online stores—from the rest of the website. . These are the building blocks.

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New Year’s Resolutions for Growth Marketers in 2022 

Appbuddy

AI-powered tools can remove a lot from the typical marketer’s plate. Certain tools can improve the user experience and even converse directly with customers and prospects. . Implementing AI-powered tools without resolving data decay issues at your organization can sabotage AI projects before they leave the ground.

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Don’t Wait Until Spring to Clean Up: Two Must-Do Tips for Email Marketers

Appbuddy

You can look at the error codes reported back to you via your email service provider (ESP) data, and other things like Google Postmaster Tools , to get an idea of the reasons the mail is bouncing. You should run your addresses through a list validation tool, like BriteVerify , to identify bad addresses.