OnePageCRM

APRIL 13, 2017

Having a clear understanding of who your customers are, what motivates them and what problems they need solved is the crux of any successful marketing or sales funnel. We sat down with the sales team and looked back over the last 6 months of sales in the CRM. It was the HR people who were actually responding to our sales teams.

Buyer Persona 44

Buyer Persona Buyer CRM Data 44

OnePageCRM

FEBRUARY 6, 2017

That’s the cost of a sales rep mis-hire, according to research by Dr. Brad Smart of Topgrading Inc., a firm that helps companies assess sales candidates. But how do you identify a great sales hire? Not all sales people come from the same aggressive ABC (Always Be Closing) mold. Teams that use coaching see 161% more sales.

Hiring 52

Hiring Lead Rank Lead Scoring Sales Qualified Lead 52

OnePageCRM

MARCH 2, 2017

Companies with dynamic, adaptable sales and marketing processes report an average 10% more of their salespeople meet their quotas compared to other companies. A loose analogy perhaps, for the age old battle that is sales versus marketing. Benefits of sales and marketing alignment. Shortener sales cycle.

Top of Funnel 48

Top of Funnel Lead Rank Marketing Qualified Lead Lead Scoring 48