Remove Channels Remove Direct Response Remove Software Remove Training
article thumbnail

The Ultimate Guide to Creating Cold Emails That Convert From Sending Over 1 Billion Emails

Sales Hacker

What we’re trying to do is to get you to realize two things here: First, we need to train your brain to feel good every time you’re about to prospect. One of the first people I studied in direct response sales was Eugene Schwartz. If your offer sucks, it doesn’t matter if you’re channeling the ghost of William Shakespeare.

article thumbnail

An Open Letter to Social Sellers Everywhere

Tony Hughes

Don't just install it, train your people on it thoroughly, weekly and quarterly. Where I'm going with this is that Trigger Event selling is a science irrespective of technological channel. Think of Twitter as the spokes, the amplification that used to be encapsulated as Direct Response Marketing or e-mail blasts.

article thumbnail

Cold Call vs. Cold Email: Which Tactic Yields Better Results?

Autoklose

The most straightforward answer to this question would be to call when you want to get a direct response right away. Also, all recordings are categorized based on their outcomes so that you can use these resources for training and coaching purposes. So, email automation software is a must if you want this strategy to succeed.