Igniting Sales Transformation

FEBRUARY 11, 2019

We started by talking about an incredible book Aligned to Achieve: How to Unite Your Sales and Marketing Teams into a Single Force for Growth co-authored by colleague (and good friend of Sydney’s) Tracy Eiler, CMO at InsideView. Sloan is a global B2B enterprise marketing leader who previously served as CMO of Alfresco.

Customer 83

Customer Microsoft InsideView Conference 83

Sales Hacker

OCTOBER 30, 2018

Andrea Austin – VP at Nokia Software | Published Author. Andrea has led numerous sales initiatives and teams at enterprise software and solution providers, including Varolii, IBM, Symphony Technology Group, Vitria Technology, DigitalThink, and PeopleSoft. Tracy Eiler – CMO at InsideView Technologies | Author.

Top of Funnel 111

Top of Funnel Hiring Scale Lead Rank 111

Pipeliner

AUGUST 24, 2018

Lead with insight: Don’t wait for your employer to hand you mythical silver bullets… you instead need to self-educate by researching and writing about the disruptive and transformative trends in your customer’s world. Don’t waste the customer’s time asking them to educate you about publicly available information.

Sales Enablement 60

Sales Enablement Lead Rank Ideal Customer Profile Lead Scoring 60