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On Track for Email Success

Appbuddy

There are a number of good news stories: Most popular marketing channel. Email remains the preferred marketing channel ( 72% of respondents), and this aligns strongly with consumer feedback ( 92% ). There has been a strong increase in focus on “softer” outcomes like relationship building, loyalty, and engagement.

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New Year’s Resolutions for Growth Marketers in 2022 

Appbuddy

If you train your machine based on bad data, it will come back with faulty trends or not work at all. . It’s become critical to win and maintain consumer loyalty. Despite the uncertainty surrounding marketing in 2022, email will remain a critical channel for growth-minded marketers.