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On Track for Email Success

Appbuddy

JUNE 2, 2021

There has been a strong increase in focus on “softer” outcomes like relationship building, loyalty, and engagement. Addressing these challenges is everything we had in mind when we built our Everest email intelligence platform. While driving sales remains an important email objective, this has declined year-on-year (YoY).

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New Year’s Resolutions for Growth Marketers in 2022 

Appbuddy

JANUARY 11, 2022

If you train your machine based on bad data, it will come back with faulty trends or not work at all. . It’s become critical to win and maintain consumer loyalty. Without the right technology and engineering infrastructure at the foundation, that house will crumble. Resolution #5: Go further with personalization .

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Marketing Webinar Metrics Everest Face-to-face 52
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