The ROI Guy
MAY 6, 2010
New Customers in Q1 2010 Alinean has been selected to develop and power value-based sales and marketing campaigns for Wipro , PGI , CSC , CiRBA , MokaFive , Shoretel , Informatica and OfficeMax.
The ROI Guy
JANUARY 17, 2011
Monday, January 17, 2011 Value Selling Tools and the Buying Lifecycle With two economic downturns in the past ten years, buyers are more frugal than ever, demanding that each investment help them do-more-with-less, provide a bottom-line impact, and deliver superior value. But up-front purchase price isn’t everything.
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The ROI Guy
MAY 4, 2006
Technology Sales & Marketing - Party Like its 1999? A Q&A with me on latest IT sales and marketing metrics, trends and best practices Is 2006 shaping up to be a good year for IT spending growth? in 2006, with annual growth in software sales leading the way at 7.0%. How is IT spending changing for small and medium enterprises?
Hubspot Sales
MAY 22, 2018
In order to build a successful company, you’ll need to create and fine-tune a business plan, assess your finances, complete all the legal paperwork, pick your partners, choose the best tools and systems to help you get your marketing and sales off the ground … and a whole lot more. Explain your product and/or service.
The ROI Guy
SEPTEMBER 10, 2010
This means that spending on people and services will remain tight, and according to the research, the larger the firm, the tighter it is managing its IT budget in general and IT operating expense in particular. The Big O – Outcome Selling The Demand Spectrum and Value-Based Sales & Market.
The ROI Guy
SEPTEMBER 28, 2010
Using this content, buyers are taking control of the buying cycle from direct / channel sales, making the content that marketing delivers more important than ever in driving shorter sales cycles and increasing the number and value of transactions.
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