Zoominfo

OCTOBER 5, 2021

Research shows that 90 percent of sales and marketing professionals believe their strategy, processes, content, and culture are not aligned. If your sales and marketing teams are not aligned, it’s going to be much more difficult to hit your number,” says Mitchell Hanson, director of demand generation at ZoomInfo. “If

Lead Rank 130

Lead Rank Paid Content Marketing Qualified Lead Sales Qualified Lead 130

Emissary

NOVEMBER 4, 2021

You will also want to keep in mind where you have the best chance of getting testimonials or branded case studies. For example, instead of just focusing on an industry such as “Financial Services,” you may be better off focusing on a sector such as Insurance. The additional time spent in the research phase is worth it.

Marketing 52

Marketing Strategy Collateral Case Study 52

Sales Hacker

AUGUST 7, 2020

A recent study analyzed data from thousands of events over a five year period and found that approximately 70% of professional event speakers are male. Director, Client Strategy + Research. Insurance Agent & Trainer. Premier Group Insurance. VP Demand Generation. Manager, Solution Engineering, Canada.

Demand Generation Agencies 121

Demand Generation Agencies Hiring Enterprise Enterprise 121

Sales Hacker

MARCH 2, 2020

If you truly want to be a better leader, better salesperson , better speaker, better writer, or just a better person, you need to study the craft. Studies continue to find that most CEO’s read 5 books a month , and earn 350% more income than the average American. Sales Books Turn Readers Into Leaders. Matthew Dixon and Brent Adamson.

Top of Funnel 141

Top of Funnel Lead Rank Hiring Handbook 141