Pointclear

AUGUST 30, 2012

My guest today is Craig Rosenberg, Vice President, Sales and Marketing and Co-Founder at Focus. He is also author of a popular sales and marketing blog, Funnelholic , where he shares B2B content with an edge. Craig specializes in lead generation, lead qualification, and B2B marketing and sales.

Software 187

Software Software B2B Top of Funnel 187

Sales Hacker Training

SEPTEMBER 5, 2018

Good thing Altify mastered the process, offering a proprietary and proven approach for full sales team transformation. Altify builds the matching enterprise support and trains everyone on the team how to maximize the benefits of an improved sales effectiveness. Need a sales team for a startup or a rapidly growing business?

Training 103

Training Scale Lead Qualification Lead Rank 103

Sales Hacker

OCTOBER 7, 2021

I would encourage women starting in sales roles to “buddy up” with the customer success teams to really understand some great use cases from front-to-back (not just the headliner ROI numbers, but really understanding HOW the customer is using the product and what problems the product is solving). Christin Myers.

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130

OutboundView

SEPTEMBER 20, 2018

Use this guide to shape a 12-18 month strategy that gives your business the best opportunity to find new sales opportunities and grow revenue. Use this guide to implement and test new processes across sales and marketing to see what works best for your business. Our Approach to Client Acquisition & Lead Generation.

Paid Content 34

Paid Content B2B Top of Funnel Outsourcing Services 34

Close.io

OCTOBER 28, 2019

When to use outbound sales. Here’s when it makes the most sense to implement outbound sales tactics in your business: 1. If you have an expensive product and sell to enterprise clients. With inside sales techniques, you stand no chance at hitting a target that small. Pros & cons of inbound sales.

Paid Content 64

Paid Content Outbound Inbound Top of Funnel 64

Cience

MAY 7, 2019

This term, however, doesn’t have a strict definition or boundaries, and most sales experts understand it differently. For the purposes of this article we’ll use “sales lead” to denote: The contact data of a decision maker obtained for the purpose of prospecting/lead generation. List Decay.

Ideal Customer Profile 58

Ideal Customer Profile Lead Rank Lead Scoring Sales Qualified Lead 58

Sales Hacker

DECEMBER 8, 2017

The evolution of Sales & Marketing into Revenue Ops & Customer Ops. YoY Increase in CAC leading to increased reliance on channel partnerships. What we’re still UNSURE about: How will enterprise giants like Microsoft react to partnerships like Salesforce & Google? 2018 will be the return to basics in sales.

Trends 96

Trends Outsourcing Services Top of Funnel Account Based Marketing 96