Groups Incentives PointClear Prospecting 
SBI
APRIL 25, 2011
Guest Post By Dan McDade, CEO & President, PointClear. The lead farm—it may not sound very sexy at first hearing, but its function and resources are critical success factors in overcoming challenges that prevent B2B sales and marketing groups from operating at peak efficiency and delivering full revenue potential.
Pointclear
JUNE 27, 2011
We viewed lead generation in a similar way: instead of funding and creating an internal group, we wanted to partner with a proven provider and leverage its expertise, processes and infrastructure for delivering quality leads. What have been your experiences around lead quality and lead quantity? Watch out for pay-for-lead approaches.
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