Fill the Funnel

JULY 23, 2012

Webinars have finally come into their own as an effective marketing and lead-generation component for most B2B focused companies. The tool that I use the most, and recommend to my clients is GoToWebinar (GTW). Automatically adds registrant information to GoToWebinar and generates confirmation from GoToWebinar.

Webinar Metrics 124

Webinar Metrics Wireless Skype Top of Funnel 124

SBI

NOVEMBER 27, 2012

With the advent of new mobile technologies like location reporting, high-speed wireless connectivity, along with cloud computing, new approaches for capturing data are appearing that are better suited for mobile sales teams. If your sales organization is highly mobile, CRM may no longer be the best tool.

CRM 133

CRM Wireless SalesForce Commission 133

SBI

JANUARY 8, 2013

Efficiency-centric selling would be defined as the operational imperative that marketers, reps, and managers have the right tools and processes in place in order to be the most productive. Of course, they first had to make sure they had access to a wireless network, and so on. Here’s what the before and after scenarios look like.

Customer 128

Customer Hiring Wireless Up-Sell 128

The Pipeline

FEBRUARY 27, 2012

For example, one of the large wireless carriers here in Canada is part of a larger media company, or conglomerate, they own TV outlets and magazines. In this case it will have an impact on my view when it comes to renewing my wireless agreement. Sales Tool. B2B Lead Generation Blog. Sales Cycle. Sales eXchange.

Pipeline 212

Pipeline Wireless Top of Funnel Hiring 212