2006, Channels and Pivotal - Sales Pro Central

Search:

DAY

WEEK

MONTH

YEAR

Select your country:
Sign up | Log in

2006

Channels

Pivotal

6 Mistakes to Avoid in Your Inbound Lead Follow-Up

Sales Hacker

MAY 21, 2020

Although an inbound lead generation strategy isn’t new news (Hubspot’s co-founder and CEO, Brian Halligan, coined the term over a decade ago in 2006), this prospect-initiated approach has blurred the lines between sales and marketing. It should also leave room to pivot the strategy to meet monthly, quarterly, and annual goals.

Follow-up

Follow-up Inbound Lead Rank Marketing Qualified Lead

Five Reasons You May Not Be Spending Enough on Content Marketing

The ROI Guy

NOVEMBER 29, 2010

Marketers are scrambling to address the power shift and overcome lead generation and conversion issues by delivering more content and tools over more channels to actively engage ever more empowered, skeptical and frugal buyers. Having the right content and tools to help fuel buyer’s decision making process is essential.

Buying Cycle

Buying Cycle Marketing Comparison Vendor

6 Mistakes to Avoid in Your Inbound Lead Follow-Up

Five Reasons You May Not Be Spending Enough on Content Marketing

Stay Connected