PowerViews with Jeff Ernst: Marketing & Sales Must Work Together
Pointclear
APRIL 13, 2012
In this second episode of PowerViews, I have the pleasure of talking with Jeff Ernst who provides advisory services to CMO and marketing leadership professionals as Principal Analyst at Forrester Research. In this context, marketers are treating it as just another outbound channel to push out their same old company and product messages.
Let's personalize your content