No More Cold Calling

OCTOBER 13, 2016

The article included a marketing expert’s explanation for why societal changes would render the door-to-door salesman obsolete: “Advertising is producing better results than the old method of personal solicitation.”. Then, last year, Forrester Research predicted that 1 million B2B salespeople will become obsolete by 2020, lost to e-commerce.

B2B 120

B2B Hiring Social Media Pharmaceuticals 120

Tenfold

AUGUST 16, 2017

We see it in something as basic as automatic photo-tagging on Facebook, a process developed by Yann LeCun for the company in 2013. It has also helped them make better advertising decisions. AI application development has provided marketers with new and more reliable tools in market forecasting, process automation and decision-making.

Lead Rank 82

Lead Rank Automotive Lead Scoring Retail 82

Sales Hacker

OCTOBER 7, 2021

Prior to joining Primary in early 2020, Cassie spent 15 years as a tech operator. Most recently, she held a variety of executive roles at Sailthru from 2013-2020, ultimately becoming the company’s Chief Revenue Officer. “Always deliver more than expected! What is one a-ha moment you’ve had in your sales career?

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130