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The Complete Guide to Quantum Leaping Personalization at Scale

Sales Hacker

By layering in all three, I do believe we passed the Turing Test at OutboundWorks in 2017. I often receive bizarre LinkedIn automations that look like a really pitchy email with a bunch of bullet points followed by a near-immediate push reply: 2:05 PM – Hey Justin, Sounds like we are both interested in advertising technology, let’s connect!

Scale 108
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10 Google Hacks to Rank Your Brand New Website

SocialSellinator

With so many websites popping up each day, it is becoming a tough task to create a website and rank it on the first page of Google. However, through proper SEO, you can rank a new website on Google in no time. This means that Google does not think well enough about your niche. This is because the internet is highly saturated.

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The 10 Best AI Tools for Small Businesses and How to Use Them

Hubspot Sales

Be that an obviously AI-generated comment on LinkedIn that parrots your post back at you, adding nothing insightful or new, or a random email from a stranger advertising an irrelevant service that can in no way help your small business. In 2017, I started a blog in my spare time. Aaand, it feels icky. You heard that right, my friend.

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PODCAST 123: How to Go From a Transactional Model to a Subscription Model with Brandon Meyers

Sales Hacker

Brandon has over 15 years of experience in technology, sales, and ad tech, and he’s recognized as one of the leading figures in the Bay Area on advertising technology. We work also with advertising agencies as well, and so it could be a buyer within an ad agency also. No coincidence that he’s on the show. And this is 2011.

Lead Rank 106
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B2B Lead Generation 101: Strategies, Best Practices, and Software

LeadBoxer

HubSpot took a look at their customer’s results with LinkedIn Sponsored Content and found similarly promising results : While LinkedIn has a higher cost per click (CPC) than Google Ads, the conversion rate is twice as high. PPC Ads Don’t write off Google Ads or other pay-per-click (PPC) ads just yet.

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Inbound or outbound sales—which one should you focus on?

Close.io

With outbound, it’s the salesperson cold calling , cold emailing, or even cold texting the prospect, and the company putting up advertisements or posting on social media. Would they search, “best invoicing software for freelancers,” read the first article on Google, and buy the software recommended in the post?