B2B is Dead – Long Live B2P
DiscoverOrg Sales
AUGUST 24, 2017
Maersk now has over 63K Twitter followers and 2.45M likes on Facebook. As marketers and salespeople, we can not afford to be bandwagoners in such a fast-paced world. As Ann Handley has so rightly said , smart companies lead conversations, not just join them. Business-to-person (B2P) trumps it all.
186 
Let's personalize your content