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A sales rep’s guide to customer retention: 5 ways to keep your buyers coming back

Nutshell

Most sales training focuses on prospecting , lead nurturing, and closing techniques. In other words, the things a sales rep needs to know to attract new customers. But what should a seller do after securing a new buyer? That’s to say, current customers will often spend more with your business than new buyers.

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A sales rep’s guide to customer retention: 5 ways to keep your buyers coming back

Nutshell

Most sales training focuses on prospecting , lead nurturing, and closing techniques. In other words, the things a sales rep needs to know to attract new customers. But what should a seller do after securing a new buyer? Studies also show that customer retention generally leads to higher spending amounts.

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What is Inside Sales? Everything You Need to Know

Gong.io

But aside from the obvious environmental difference, there’s a lot more that separates inside from outside sales teams, and that’s what we’re going to explore here. In this article, you’ll learn everything you need to know about inside sales, from team structures and salaries right through to inside sales processes and models.