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Deploy Your Customer Retention Game Plan

Babette Ten Haken

When do you deploy your customer retention game plan? Create your customer retention game plan long before you close a sale. Otherwise you continue the customer retention status quo of reacting to the customer. There’s customer retention game plan starts by focusing on the specific products, processes, information and industry trends which best contribute to client success.

Client Side Experience of Customer Retention Efforts

Babette Ten Haken

Consider the quality of client side experience for your customer retention efforts. Worse than that, leave customer retention efforts up to other people in your organization. The duration and quality of client side experience of customer retention efforts is firmly in your hands. However, why do your customer retention efforts continue to be self-serving? syndrome.

Always Time for a Customer Retention Pulse Check!

Babette Ten Haken

Take a customer retention pulse check. Setting aside time, even on a monthly basis , with your internal customer retention team members makes a huge difference in rate of customer retention. When you create a customer retention strategy which involves the inside folks who are most actively involved with customers, the competition won’t stand a chance. Continuously.

Customer Retention Strategy leverages Renewals

Babette Ten Haken

Do you have a solid customer retention strategy in place? Let’s say you work for a company with a selling culture that constantly pushes new business acquisition rather than customer retention (pretty much most companies). That’s no customer retention strategy at all. Customer retention strategy requires sales vision. Or would you prefer not to think about this? Boring….

Post Sale Customer Abandonment impacts Customer Retention

Babette Ten Haken

Often, sellers leave customer retention, and customer experience, up to everyone else in their organization: the “non-sales” people. You become the fulcrum continuously leveraging communication, collaboration, customer experience and customer retention. These often valuable, sometimes intuitive and potentially under-compensated employees own customer retention.

Hi There, Internal Customer Retention Experts Here

Babette Ten Haken

We are your organization’s internal customer retention experts. We are your super hero, powerful, internal customer retention experts. We reviewed your customer retention rates before we blogged today. As your internal customer retention experts, we have some suggestions moving forward. Hello there. We love to retain your sales team’s customers. Here’s some news.

Injecting Entrepreneurial Customer Retention Mojo into the IIoT

Babette Ten Haken

How do you inject entrepreneurial customer retention mojo into industrial Internet of Things environments? If you are part of engineering, IT and manufacturing culture, you figure customer retention is up to the customer service folks, post-sale. That’s customer retention in my IIoT Playbook. Entrepreneurial customer retention mojo keeps perspective fresh. The goal?

Does Legacy Mindset impact Customer Retention?

Babette Ten Haken

It is difficult to have your customers’ backs when the teams responsible for customer retention focus on getting in each other’s way. Executing a customer retention strategy has never been a solo act. The IIoT customer retention ecosystem favors organizations and individuals who are data-conversant and insight-driven. Come on. You have been there. have too.

Capital Equipment Customer Retention Strategy leverages IT Alliances

Babette Ten Haken

Smart capital equipment customer retention strategy leverages collaborative alliances within a smarter IT organization. smart capital equipment customer retention strategy is “Always On” and always focused on “What’s Next?” Traditionally, capital equipment manufacturers leverage a customer retention strategy targeting equipment maintenance. That seems like a long time.

Big Data Strategy for Customer Retention, October 2016 Blog Posts

Babette Ten Haken

Are you or your organization waiting for the “right” time to take a serious look at how a big data strategy impacts your customer retention strategy? Do you have a big data strategy that’s focused on customer retention? Receive new posts on customer retention, tech workforce hiring strategy and team collaboration. However, it is time we have that chat. mean “Now!”

Customer Retention Sales Strategy is more than making Your Numbers

Babette Ten Haken

Develop a solid customer retention sales strategy. Customer retention sales strategy may be the farthest thing from your current new business acquisition activities. The primary activities of sales activities focus on customer acquisition, not customer retention. Customer retention sales strategy develops a translational story with that customer. For yourself. Period.

Target Continuous Win Loss Insights for Customer Retention

Babette Ten Haken

However, as a customer retention strategy , you are selling yourself short. Determine  elements of your own sales strategy  which are critical to customer success and customer retention. Create a customer retention strategy which targets win loss insights. Become more proactive and anticipatory when you incorporate this strategy into your customer retention game plan.

Proactive Customer Retention Strategy captures Voice of the Customer

Babette Ten Haken

Is your organization leveraging a proactive customer retention strategy or reacting to customer “surprises?”. First of all, create a proactive customer retention strategy in order to leverage execution of that strategy. What does your current customer retention strategy “look” like, from a boots on the ground perspective? The problem has been festering for a while. Wikipedia.

Gaining BuyIn for an Industrial IoT Customer Retention Strategy

Babette Ten Haken

Companies wrestle with the impact of an IIoT customer success and Industrial IoT customer retention strategy. They have their hands full executing their current customer retention strategy. Capitalizing on the opportunity to demonstrate even greater value in software and hardware offerings becomes key for an IIoT customer retention strategy. This is the Future of Work.

Upgrade Your Customer Retention DNA Already, Will You?

Babette Ten Haken

Customer Retention DNA is challenged by new ideas, new scenarios, and new marketplaces. Perhaps the biggest challenge to yesterday’s customer retention strategy is the Internet of Things (IoT). Currently, customer retention DNA lags behind the unrelenting pace of tech advances of the IoT. Is this approach part of your current customer retention strategy?

5 ways marketers can drive customer retention to achieve growth

Salesfusion

The post 5 ways marketers can drive customer retention to achieve growth appeared first on Salesfusion. Marketing Automation

5 Ways to Improve Customer Retention with Marketing Automation Tools

Salesfusion

How about that a 10% increase in customer retention yields a 30% rise in the value of your company? Grow Your Business From Within By Improving Customer Retention. As the statistics above demonstrate, improving customer retention is one of the most powerful ways to grow your business. Ways to Use Marketing Automation Tools to Improve Customer Retention.

Leverage Team Masters for Customer Retention

Babette Ten Haken

These Masters are valuable components of customer experience, customer success and customer retention. Do you include team Masters within your customer retention strategy? Identifying critical-to-outcome team Masters are the secret sauce of a solid customer retention strategy. Babette Ten Haken is a writes,   speaks   and coaches about customer success for customer retention.

Post Sale Team VoC and IoT Customer Retention

Babette Ten Haken

Post Sale Team VoC strategy (Voice of the Customer) is critical to IoT (Internet of Things) customer retention. Post sale VoC team strategy creates value for customers by offering triage while executing your organization’s customer retention strategy. That is customer retention strategy in my Playbook. Think about it. These teams have hybridized skills.

3 Strategies That Will Increase Customer Acquisition and Retention

Software Business Blog

Most experts agree that it can cost many times more to acquire a new customer than it does to retain an existing one, and a Bain & Company study indicated that increasing customer retention by 5 percent increases profits by 25 to 95 percent. Here are three strategies you should be focusing on that can improve customer experience to increase both acquisition and retention.

Time for a Customer Retention Upgrade to your Business Strategy?

Babette Ten Haken

Is it time to conduct a customer retention upgrade to your business strategy? Do you react to or anticipate customer retention issues? customer retention upgrade pokes holes in Us versus Them  silos. The Others are your customer retention superstars. First of all, a customer retention upgrade is a key component of an enlightened sales strategy.

The Two Sided Sword of Employee Retention

Increase Sales

Yesterday I came across this unattributed remark as I seeking quotes on employee retention including team building and human resources: “A company is known by the people it keeps.” Many states have best places to work for as well as national surveys that suggest what organizations handle employee retention very well. Employee retention for business leadership is all about what I call the 7 Rs: Right people in the. Business Leadership customer loyalty employee retention employee turnover engaged workforce high performing culture right people in the right seats

Tested Strategies to Reduce Involuntary Churn and Increase Customer Retention

Software Business Blog

The focus then shifts to customer retention and enacting strategies to minimize both voluntary and involuntary churn. This will reduce involuntary churn, increase your customer retention rates, and improve the satisfaction of both new and existing users of your software. Does your company use any of these tested strategies to increase customer retention? Tested Tactics.

Avangate Spring ‘16 Release: Maximize Revenue Growth with Conversion & Retention Enhancements

Software Business Blog

Automate Customer Acquisition and Retention. Avangate offers a range of solutions to boost your conversion rate, created with retention in mind at every stage of the commerce lifecycle. With the built-in Account Updater Services, Avangate proactively updates cards for subscription customers prior to expiration – increasing retention by 10%-40%. Grow with the Power of Data.

Why 80 Percent of Companies Lose at Customer Retention

Score More Sales

The post Why 80 Percent of Companies Lose at Customer Retention appeared first on Score More Sales. Every day you can see examples of how big brands and small brands are blowing it when it comes to getting new customers and then retaining them. Just go in to a retailer in a mall or in a big box store somewhere and try to have a really great interaction with an employee. Ask Your Customers.

5 Coupon Conversion and Retention Best Practices for Sustainable Growth

Software Business Blog

Promotions continue to drive engagement for omnichannel commerce, offering the extra nudge that increases conversion and retention rates to power growth for your business. Offer discounts at the moment when subscribers attempt to cancel the auto-renewal to increase your retention rate, along with the all-important customer lifetime value metric. Abandoned cart recovery. Best practice.

Podcast: A Sales Reorg with 99% Customer Retention & 5% Rep Turnover

Sales Benchmark Index

Dan Perry recently interviewed Matt Boice, Vice President of Sales Ops at TEN. The Enthusiast Network, founded in 1948, is a media company with the largest concentration of males between 18-34 within the automotive and outdoor adventure market. TEN has been on a tear lately growing their social followers 512% since 2013 sitting now at 74 million.

How to Use Business Reviews to Increase SaaS Customer Retention

The Sales Insider

Retention is one of the main challenges tech companies face. Selling Strategy Account Management saas business reviews saas customer retention Keeping customers after their initial contract ends can be difficult if decision makers do not clearly see the value in using your product. That’s why SaaS companies need good account Read more.

Customer Retention, Different Approaches

Partners in Excellence

Customer retention is a critical issue.  But it seems companies take two different approaches to customer retention. Then there are those that take a different approach to customer retention.  They realize all the “legalese” will keep a customer if they are truly unhappy and that punitive terms are not a customer retention strategy.  ” .

Are you Guilty of Customer Inexperience?

Babette Ten Haken

Is customer inexperience embedded in your company’s culture and customer retention processes? However, good intentions do not add up to positive customer experiences, customer success and customer retention. Generate improvements in post-sale customer retention processes which benefit everyone. Customer inexperience happens. Even within the most well-oiled enterprise. Again.

Gaining BuyIn for an Industrial IoT Customer Retention Strategy

Babette Ten Haken

Companies wrestle with the impact of an IIoT customer success and Industrial IoT customer retention strategy. They have their hands full executing their current customer retention strategy. Capitalizing on the opportunity to demonstrate even greater value in software and hardware offerings becomes key for an IIoT customer retention strategy. This is the Future of Work.

SAP 7

Fine Tune Your New Year Strategy with these Top 2016 Posts

Babette Ten Haken

Our focus this year, and each year, is creating an incubator for customer success for customer retention. Creating and executing a solid customer retention strategy is contingent on a corporate culture focused on hiring a collaborative IIoT-enabled workforce. Deploy Your Customer Retention Game Plan. Time to fine tune your New Year Strategy? What’s involved? Babette.

4 Tips to Increase Retention and Drive Upsell

Microsoft Dynamics

The bottom line is, if you’re serious about customer retention you need the data, analytics, and drive to stand out from the crowd. Brand switching is up 29 percent since 2010, and poor customer service is to blame. In the US alone, customers are taking $1.6 trillion in revenue with them as they swap from brand ‘A’ to brand ‘B’. Identify your at-risk customers. Change their minds. Reach out.

Proactively Retaining Customers leverages an Attitude of Gratitude

Babette Ten Haken

Evaluate whether you are reacting to negative customer experiences as a viable customer retention strategy. Developing an Attitude of Gratitude is a must for both your sales team and your customer retention team. Empower your sales and customer retention teams to create “customer exclusives”, rebates, special offers and informational seminars for clientele. Reap the benefits.

Customer Retention, Whose Job Is It Anyway?

Partners in Excellence

I wrote, Customer Retention-Different Approaches , the other day.  It stimulated a lot of discussions.  One of the most interesting was with my friend Brian MacIver.  He reminded me of the terrible difficulty sales people have in retaining and growing business with existing customers, as well as the absence of customer retention strategies in many organizations. Sales is tough enough. 

Improving Your Customer/Client Retention – Video Blog

MTD Sales Training

Customer/Client Retention building a loyal client base client retention customer retentionAs a sales person, I’m sure you are aware how important it is to develop a loyal client base as this will provide a great level of security for your business through the down periods that all. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

Are Predictive Hiring Models the New Norm?

Babette Ten Haken

Babette Ten Haken writes, speaks, consults and coaches about collaborative value creation for customer success and customer retention. Predictive hiring analytics provide high-value insights for creating workforce hiring models. Executing that innovative HR strategy will become the new norm, especially in the demanding industrial Internet of Things ecosystem. Their focus? Her focus?

Data 106

Sales Acumen or Sales Noise? 5 Tips to start the Year!

Babette Ten Haken

Receive new posts on customer retention, tech workforce hiring strategy and team collaboration. Babette Ten Haken writes, speaks, consults and coaches about collaborative value creation for customer success and customer retention. Are you showcasing sales acumen to clients. Or sales noise? Hint : otherwise known as prospecting). The sales force gets ready for a grand kick-off meeting.

The 3 Main Components That Drive Customer Loyalty

MTD Sales Training

Customer/Client Retention client retention customer loyaltyMost companies agree that loyal customers are the lifeblood of their business. Clients who return continuously to restock or re-purchase make it easy for companies to provide service and back-up. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

Customer Retention, A Rant

Partners in Excellence

What are your strategies for customer retention?  Do you see if you can keep them?  Do you learn from them if you can’t? Related posts: Performance Management Friday — Customer Retention/Customer Attrition. Business is tough everywhere.  As sales professionals, we struggle to find business and meet our quotas. Losing business that you had previously won is tragic. The first is one of our company’s banks.  We keep accounts in a few banks around the world. Originally, we established multiple accounts to help make it easier for our people to do business.