Endless Referrals – Bob Burg
Hyper-Connected Selling
MARCH 3, 2015
Millions (if not billions) of dollars are spent every year in order to market, advertise, and sell products and services. Much of this is wasted, though, because it doesn’t actually lead to the relationships that create sales. Bob gets into a long-winded, and in my opinion dubious, discussion of how to position yourself as an expert.
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