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Ideal Customer Profile: Firmographics

Altify

If your Data Analytics application is not HIPAA (Health Insurance Portability and Accountability Act) compliant it is unlikely that you will be able to address a market segment where your software touches sensitive patient data. HR management software is not really needed if you only have five employees.

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Technology Sales & Marketing - Party Like its 1999?

The ROI Guy

in 2006, with annual growth in software sales leading the way at 7.0%. Small and medium businesses have come alive as of late, and there is a real race on to address this marketplace, particularly with new simplified solution sets, on-demand applications (SaaS) and strong channel / reseller relationships to help reach these buyers.

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The Complete Guide for Selecting the Right B2B Lead Generation Company

Cience

For example, there are lead generation companies that provide accounting, corporate IT training, custom software development, electrical engineering, film services, privacy shield notice, technical support, etc. Software-augmented human-driven research. Find out if they are tech-savvy and utilize the newest tools and software.