Analytics, Incentives, Marketing and Omniture

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PODCAST 75: 3-Layer Approach to Stage-Appropriate Leadership w/ Jason Holmes

Sales Hacker

SEPTEMBER 16, 2019

Marketing, sales, CS, should all be unified under one leader [11:40]. He also had important stints at Oracle, Omniture, and particularly at Marketo, pre-IPO. Jason was previously COO at Marketo, pre-IPO through the take private transaction, and has spent time at global executive roles at Adobe Omniture and Oracle.

Omniture

Omniture Marketo Oracle Hiring

PODCAST 135: Pushing Through the Zone of Discomfort Towards Personal Growth with AJ Bruno

Sales Hacker

NOVEMBER 10, 2020

Maybe we had marketing. We wanted to do this for PR, kind of thinking about the marketing attribution. I know you have product market fit. It was a marketing influencer platform, but its day had passed. He was at a company called Dachas Group, which was in social media analytics prior to TrendKite. It was sales.

Call-back

Call-back Scale Compensation Ideal Customer Profile

Sales Pro Central

PODCAST 75: 3-Layer Approach to Stage-Appropriate Leadership w/ Jason Holmes

PODCAST 135: Pushing Through the Zone of Discomfort Towards Personal Growth with AJ Bruno

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