Sales Hacker

MAY 6, 2021

From B2C consumer-focused tech to the next B2B enterprise cloud giants, B2B, and B2C technology companies are springing up left and right and sprinting toward multi-billion dollar valuations (whether on the private or public markets) faster than ever. Big picture revenue growth and retention. Ownership of the entire revenue lifecycle.

Hiring 95

Hiring Retention B2C Demand Generation 95

Zoominfo

JUNE 15, 2022

Profiling prospective customers is vital to ensuring that a marketing campaign is targeting the right people with the right message. Done well, customer profiling can result in more effective campaigns, greater revenue, and most importantly, happier customers. Marketers can attract and retain prospective customers more effectively.

Ideal Customer Profile 130

Ideal Customer Profile Marketing Customer Demand Generation Agencies 130

Hubspot Sales

AUGUST 21, 2023

Once you’ve collected this data, you can base your larger campaigns on these successful insights. There are generally four go-to-market sales strategies — each one catering to a different product and business model. This works best for simple products with a low-cost point and high volume of sales.

Paid Content 98

Paid Content Top of Funnel Lead Rank Webinar Metrics 98

Hubspot Sales

NOVEMBER 21, 2018

Once you’ve collected this data, you can base your larger campaigns off these successful insights. There are generally four go-to-market sales strategies -- each one catering to a different product and business model. This works best for simple products with a low cost point and high volume of sales. Generate interest.

Paid Content 140

Paid Content Top of Funnel Lead Rank Webinar Metrics 140

Vengreso

MAY 5, 2022

Your sales team needs more than a slick marketing campaign and a great product or service. There’s a host of other elements that help power the success of your salespeople and that’s what sales enablement is all about. What Is Sales Enablement? Sales Enablement Tools. Lead Conversion Rate.

Sales Enablement 59

Sales Enablement Lead Rank Sales Operations Demand Generation Agencies 59

Hubspot Sales

JULY 1, 2019

This hyper-personalized approach is typically too high-touch for B2C products, but it can be ideal for organizations selling to enterprises. Read on for a deep dive into account-based sales. Suppose you're sell marketing and sales automation software. These multi-touch campaigns span several weeks.

Ideal Customer Profile 86

Ideal Customer Profile Account Demand Generation Targets Top of Funnel 86