Remove avoid-the-sales-demo-black-hole
article thumbnail

Dumbing it Down: 5 Secrets to Getting Smart People to Buy

SBI

You find yourself in some strange and oddly familiar no-man’s land as they mysteriously start avoiding your phone calls. You feel as though you have fallen into a black-hole of lost momentum. You must dumb it down to prevent the ‘juice’ connected with your sales proposition to run out.

Energy 122