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Sales Brief: Next-level 1:1s, triple your sales, drip sequences, & more

Close.io

This week we dive into some of the best sales articles from around the web, featuring an awesome article from Predictable Revenue on question-based selling. Now let's look at this week's sales exposé: How to manage all of your sales meetings in one place. You look at your calendar and it's packed with sales meetings.

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The 5 best sales and marketing software platforms for unified growth teams

Nutshell

Combined sales and marketing software helps growth teams communicate better, coordinate their efforts, and save money. . There are two common problems with using multiple software platforms for all your sales and marketing tasks. Second, you’re likely overspending by paying for multiple products. And what does a growth team do?

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Five Reasons You May Not Be Spending Enough on Content Marketing

The ROI Guy

Fueled by a wealth of on-line resources and social networks, buyers have seized control of the buying cycle, engaging with sales representatives later and later, and further elongating sales cycles. Having the right content and tools to help fuel buyer’s decision making process is essential. Death of a Salesman?

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B2B Lead Generation: How To Find And Attract New Leads For Sales

SalesHandy

For a sales team to continually nurture and close — B2B lead generation plays a crucial role in enabling the process. A single best channel or method to generate leads doesn’t exist. It’s often a mix of multiple organic and paid channels. Following are the various channels you can create and distribute content on: Blogs.

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How to create a sales playbook that drives results

PandaDoc

Even if you hire the best sales reps , this doesn’t guarantee success. You need to train them and equip them with the right strategies and tools to succeed, such as the right CRM system , and a sales playbook. In this article, we’ll be concentrating on the latter: the sales playbook and its role in the sales cycle.

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How To Build Your Sales Playbook (With Examples)

Gong.io

Meet Exceed sales goals. Pick any (or all) of the above, and you have the reason sales playbooks exist. A sales playbook serves as a guide or a model for capturing best practices for each and every potential sales situation. Best-in-class sales playbooks include: . Sales enablement materials. Team processes.

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Sales enablement: what is it, and how does it work?

Close.io

First off, let’s make one thing very clear: sales enablement isn’t just another fun trend that’s here today and gone tomorrow. Just five years ago, CSO Insights ran a study about sales enablement and only 25% of the companies they surveyed had developed sales enablement for their teams. 9 sales enablement best practices.