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3 Industry40 Soft Skills catalyze Personal Development and Leadership

Babette Ten Haken

or #Industry40) business environment includes processes, software interfaces, equipment and machinery and people. In my work with clients who are wrestling with digital transformation for business growth, the machinery and software collaborate far better than their human co-workers. Seamlessly. Interoperably. Develop Industry 4.0

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Artificial Customer Conversations beget Artificial Customer Experiences

Babette Ten Haken

Is your business fostering artificial customer experiences due to reliance on technology as the primary interface for customer conversations? Listening strategies and tools for the voice of the customer can produce skewed insights. Are customers talking to bots and responding to prompts via digital interfaces?

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Does Your Major Account Team experience Stakeholder Resistance?

Babette Ten Haken

machinery and software interfaces can communicate more compatibly than their human counterparts. When a major account team focuses on narrating business cases to justify client investment, in anticipation of the benefit of the organization’s tools, products and services, they sell themselves short. Over the long run.

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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

A people person with extensive C-Level experience in enterprise software, business development and operations. I exited to pursue other interests after Upland Software acquired the company in 2019. Author of The SaaS Sales Method for Customer Success and Predictive Marketing. “Always deliver more than expected!

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