No One Wants Your Cold Calls
No More Cold Calling
OCTOBER 22, 2015
New research from demand generation firm Vorsight paints an even more dismal picture of cold calling, suggesting it takes 60 to 90 dials to actually get meetings. Then they follow up their cold calls with generic emails or LinkedIn messages. Their KPIs are transactional , so their teams’ sales activities are also transactional.
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