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Marketing Automation Vendors Are Not Delivering On Marketers’ Needs For Reporting And Analytics. Here’s Why.

InsightSquared

Marketers look to their marketing automation platforms (MAPs) not only to execute many of their demand generation activities, but also to understand the effectiveness of their marketing programs. However marketers are largely dissatisfied with the reporting their MAPs offer.

Vendor 63
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Need an Expert for Your Next Panel, Presentation, or Podcast? Here Are Over 530 of the Top Female Sales Practitioners

Sales Hacker

VP Europe Sales, Presales and Marketing. Vice President of Sales and Marketing. Vice President of Sales, Metro Markets. Team Lead, North America – Global Marketing Solutions. S&P Global Market Intelligence. VP Sales, Mid-Market. Shay Rowbottom Marketing. Leadership. Sales Development.

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PODCAST 75: 3-Layer Approach to Stage-Appropriate Leadership w/ Jason Holmes

Sales Hacker

He’s been an executive and/or VP for a variety of household names, such as Marketo, Adobe, and Oracle. Marketing, sales, CS, should all be unified under one leader [11:40]. Align the cash generation of the business with the cash distribution of the business [17:27]. Marketing, sales, CS, should all be unified under one leader.

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PODCAST 91: First Step in Good Category Creation with Scott Olrich

Sales Hacker

Scott is the Chief Operating Officer at DocuSign, where he focuses on orchestrating DocuSign’s vision strategy, marketing, and enablement efforts around the world. Scott brings over 25 years of leadership experience, and a proven track record for driving innovation, market adoption, and hyper-growth to his role at DocuSign.

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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

A Vietnamese immigrant, dedicated mother, and seasoned technology executive, Hang Black has an extensive background in engineering, marketing, sales, and entrepreneurship. Melissa Murillo is an award-winning and highly skilled sales leader with over a decade of experience in marketing and business development specializing in the IT channel.

Hiring 130
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Best 150+ Sales Tools: The Complete List for 2023 (Updated)

Sales Hacker Training

Related: Top 50 Lead Generation Tools in 2023, Ranked & Rated There Are Plenty Of Fish (I Mean Sales Tools) In The Sea There’s a vast ocean of sales tools in the market. Terminus Terminus is an account-based marketing software that enables marketing and sales teams to run account-based marketing at scale.

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PODCAST 88: Establish Strong Sales Motion – Do it Yourself First w/ Pete Kazanjy

Sales Hacker

He also is the founder of a company called Atrium and he’s also the founder of a not for profit called Tech For Campaigns that is deployed on behalf of democratic candidates and giving modern demand generation technology in order to help people run for office all over the country. That’s how I ended up where I am today.

Scale 52