Education Marketing Small Business Smart Company 
The Pipeline
DECEMBER 31, 2015
Once upon a time, the business world operated in silos. Sales and marketing teams also had unique silos. Today, more businesses recognize the distinct problem with this setup: each department is working toward a common goal, yet no one is communicating. This is especially true of sales and marketing departments.
DiscoverOrg Sales
AUGUST 24, 2017
Each acronym provides the building block at a company’s inception to describe their mission statement, target market, and product. Sales and marketing departments live and die by their ability to grasp these concepts, and a company’s success hinges an identifying the target market within each audience.
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