Remove Eloqua Remove Inside Sales Remove Marketo Remove Prospecting
article thumbnail

Beyond Financials: VC & IPO Due Diligence on Sales & Marketing Metrics

Pointclear

It was interesting to see all three companies use similar descriptions in their SEC filings for both their sales and marketing activity and their market challenges. Sales and marketing activity. Selling subscriptions via a direct sales force. Sales force efforts include field sales and inside sales teams using the phone.

article thumbnail

PowerViews with Craig Rosenberg: Growth Hacks & Consumerized B2B Software

Pointclear

Craig talks about the critical role of the phone in connecting with the right prospects as quickly as possible: “I was just reading Aaron Ross’s blog post the other day. Marketing & Sales Alignment: Encouraging Signs & Continuing Challenges. And they say, ‘Oh, I’m doing a great job, I’ve got Eloqua.’ It’s hard.”.

Software 187
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Business Value Summit Interview – Getting The Most from your Business Value Program

The ROI Guy

Sales reps and channel partners will resist using a complex business case / ROI tool with customers. And with today’s short attention spans, a complex self-service assessment or calculator will not be used by prospects. Occam’s Razor, is a principle attributed to 14th century English philosopher William Occam.

article thumbnail

9 Sales Tools to Increase Productivity

InsideSales.com

Act-On , Hubspot , Marketo , and Eloqua all offer template emails. Being able to offer a demo, instantly, while on the phone with your prospect is a powerful way to get him or her interested in your product. Another great way to speed up your sales process is through e-signatures, or electronic contracts. Screen Sharing.

article thumbnail

170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

B2B is H2H – human to human – and most women can leverage these powerful skills to create lasting connections with prospects, personalize value, and create customers for life. What would you tell a woman just starting a career in sales? What is your best piece of career advice for women in sales? Alicia Berruti.

Hiring 130
article thumbnail

Why Telemarketing Remains the Unsung Hero of Lead Generation

The Sales Association

From the beginning, I saw the value of leveraging and integrating many marketing and sales channels in support of the customer relationship and the sale. I often encourage prospective clients to test and leverage inbound and direct mail before they invest in telemarketing. Smaller companies look to Emma for their solution.