Pointclear

MARCH 31, 2011

Sales Speaks: Perceptions & Ponderings on Marketing Leads from The Bridge Group and Vorsight is based on survey responses from 1,150 sales representatives asked to share their perceptions on lead accuracy, lead scoring, pipeline, and sales and marketing SLAs. Of particular interest—and concern!

Marketing Qualified Lead 172

Marketing Qualified Lead Lead Rank Ideal Customer Profile Lead Scoring 172

Pointclear

JULY 11, 2011

There is something of an irony at work here in that the MA offerings focus on generating inbound leads, and it’s a requirement that MA vendors need to supplant their own functionality with huge investments in outbound lead generation, lead qualification and lead nurturing if they want to achieve enterprise-level, complex sale success.

Outsourcing Services 173

Outsourcing Services Lead Rank Marketing Qualified Lead NetSuite 173

Pointclear

AUGUST 30, 2012

Craig specializes in lead generation, lead qualification, and B2B marketing and sales. And they say, ‘Oh, I’m doing a great job, I’ve got Eloqua.’ The people we always talk about are the HubSpots and the Marketos and the Eloquas of the world who are driving leads. It’s hard.”.

Software 187

Software Software B2B Top of Funnel 187

Zoominfo

OCTOBER 14, 2021

To learn more about ZoomInfo’s data quality and how we can help your team hit their number, check out the following case studies: How marketing automation provider Eloqua decreased bounce-backs by approx.

Data 100

Data Lead Rank Scale Eloqua 100

LeadFuze

MAY 11, 2021

Here’s one of the great B2B experience examples: If it took a week to close one deal, but two hours for another, you can identify that there might be an issue with the lead qualification process. You can use a tool such as Eloqua to set up your customer journey map. Map out your customer journey. Identify potential bottlenecks.

B2B 95

B2B B2C Sales Cycle Top of Funnel 95