Jonathan Farrington
JULY 17, 2014
The middle part of our sandwich is effectively “opportunity management” – but for the purpose of this post we will call it … Business Management : Here we should be developing the sales skills necessary to convert a prospect into a client/customer.
Jonathan Farrington
JUNE 25, 2012
Business Development : Our final category is account management and development, which is where most companies are weakest: In their desperate pursuit and focus on generating new opportunities, 80% of organizations neglect their existing clients – despite the fact that there are so many incremental opportunities just waiting to be harvested.
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