DiscoverOrg Sales

AUGUST 17, 2016

This real-time data is key to identifying interest prospects have in a particular category (like cybersecurity, lead generation, big data, etc…), even if the company hasn’t released an RFP for that solution. Check Out Webinar Topics Like This & More Visit Our Webinar Calendar. Looking for more help on trade shows?

Trade Show 120

Trade Show ROI Decision Maker Webinar Metrics 120

DiscoverOrg Sales

OCTOBER 3, 2018

Content, events, and webinars. “I Events are big (and I’d lump webinars into that). .” So, I talk to colleagues because I feel like it’s unbiased and they’re just gonna be truthful which I appreciate. I read a lot.

Marketing 193

Marketing Intent Data Face-to-face Webinar Metrics 193

DiscoverOrg Sales

MARCH 27, 2017

Q: What specific metrics can marketers track to prove the impact of ABE outside of leads generated? While leads and opportunities are important to note, it’s not enough for ABE. Marketing is hosting a webinar for customers, where the CS team is helping drive registration of their accounts to attend.

Account Based Marketing 120

Account Based Marketing Account Top of Funnel Webinar Metrics 120

DiscoverOrg Sales

FEBRUARY 21, 2018

On-demand Webinar: How to Maximize Your Trade Show ROI. As DisoverOrg’s VP of Sales, I lead our popular Trade Show ROI webinar. I’ve spent 12 years in demand generation and event marketing and know how to avoid the pitfalls (and live my best life). Watch Steve’s webinar to learn: Outbound marketing strategies.

Trade Show 174

Trade Show Ideal Customer Profile Prospecting Decision Maker 174

DiscoverOrg Sales

MAY 23, 2018

Agreement on what a “qualified lead” is. Hyper-focus on marketing-qualified leads. Kill lead generation channels that don’t convert. Retarget cold, dead leads. WEBINAR] Dream Teams: How Marketing Activates Sales to Drive More Revenue. Is someone who has read one of your blogs a “qualified lead”?

Lead Rank 257

Lead Rank Marketing Qualified Lead Lead Scoring Top of Funnel 257

DiscoverOrg Sales

APRIL 23, 2019

Even so, trade-show events are still one of the best ways to get your solution in front of a crowd of likely prospects: 41% of companies consider event marketing to be their top channel for lead generation. Trade shows are an expensive way to generate leads, even if you don’t have a booth. Prioritize pre-event outreach.

Trade Show 227

Trade Show Leads Marketing Qualified Lead Lead Generation 227

DiscoverOrg Sales

OCTOBER 17, 2017

For years, sales and marketing teams have been spending money to buy lead generation tools and contact data to grow their email marketing database. Join the webinar: All Data is NOT Created Equal : An Independent Case Study Comparing ZoomInfo and DiscoverOrg Email Accuracy. ZoomInfo had been SalesFolk’s data provider for years.

Case Study 145

Case Study Study Data Outbound 145