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Why Protecting Your Customer’s Information Is Crucial And How To Achieve It?

Apptivo

They may lower consumer confidence in your business, which can result in financial losses and legal action. Strong privacy policies may provide businesses with a competitive advantage When customers realize that organizations managing their sensitive data take security measures, they feel relieved.

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GDPR for sales: 10 things sales reps need to know about cold emailing and calling

Close.io

Disclaimer: The content in this blog post (including all responses to comments) is not to be considered legal advice and should be used for information purposes only. Ken calls this a ‘balancing test’ where, should a prospect send a complaint about your outreach, you may be able to argue that the communication was still legal.

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Managing the Revenue Tech Stack in the Age of GDPR

SalesLoft

In order to accomplish this, companies should post their privacy policy and cookie policy (if one exists). Additionally, the security and privacy controls at each in-scope vendor should be reviewed by your legal and security teams, and a process should be in place to vet any new vendors before granting access to data.

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Top 6 New Year’s Resolutions for CRM Users

Appbuddy

In fact, the looming Google deprecation of third-party cookies is going to result in an increased emphasis on the accuracy and the amount of first-party data, or data a company collects directly from its customers, in a company’s CRM.​ It’s important to note that consumers don’t just appreciate privacy—they’re demanding it.

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How to Prepare for a Cookieless Future

Zoominfo

Back in January 2020, Google announced it would phase out third-party HTTP cookies within two years. Shortly thereafter in March 2020, Apple’s Safari began blocking all third-party tracking cookies by default. What are Cookies, and How are They Used? There are two types of cookies: first-party and third-party.

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How to Prepare for a Cookieless Future

Zoominfo

Back in January 2020, Google announced it would phase out third-party cookies within two years (a change that is now slated to happen by late 2023 ). Shortly thereafter in March 2020, Apple’s Safari began blocking all third-party tracking cookies by default. Get a Demo What are Cookies, and How are They Used?

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Need a Foolproof Privacy Compliance Strategy? Start Here

Zoominfo

But the consequences of lax customer data handling go beyond hefty fines to reputation damage, business disruption, and even legal action. Create a Compliance Team The first and most important step is to create a compliance team to craft your privacy policy, as well as oversee compliance and privacy-related objectives.

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