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What's the Difference Between Sales and Marketing? A Simple & Easy Primer

Hubspot Sales

What's the difference between sales and marketing? Marketing informs and attracts leads and prospects to your company and product or service. Sales, on the other hand, works directly with prospects to reinforce the value of the company's solution to convert prospects into customers. Sales and Marketing.

Marketing 105
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30 Seconds Matter: How Sales Tools Deliver Revenue Growth

SBI

Linda built her company into an international power-house having trained over two million sales professionals to date. Linda wanted to get my thoughts on sales tools and the role they play in today’s sales organizations. The first sales tool I used (other than a rolodex) was the GRiD Systems laptop.

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The Evolution of Sales Tools and the Efficiency Paradox

SBI

In the dynamic and high-demand world of selling, the evolution of tools has had a significant impact on our ability to perform our jobs, present our ever-expanding array of solutions, service our customers, and generate revenue—the life-blood of our companies. It was indeed possible. The Efficiency Paradox.

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Sales Skill-Sets vs Sales Tool-Sets

SBI

ShadeTree Technology - Deliver the right voicemails, emails, and marketing material based on buyer profiles and sales stage. FrontRow - Give reps and managers real-time insight into the true health of the pipeline based on activities and sales stages. Sales activity reporting that’s done quickly and with consistency.

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Data-Driven Sales Coaching: How to Use Data to Drive Coaching Conversations

Mindtickle

The problem is that for too long, sales managers have relied on a one-size-fits-all coaching playbook and hoped for the best. But with sellers entering more competitive markets, it’s time to hit reset. Not only should sales coaching be personalized to each rep, but it should also be backed by data. .

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Why Your Focus on Quota is Killing Revenue Growth

SBI

You have the power in you to help your company generate a great deal more revenue than it is today without hiring new reps, and without introducing new products or entering new markets. Nancy Nardin is the foremost expert increasing sales productivity through the use of tools. And you have five months to prepare for 2014.

Quota 135
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How to Sell to Your Head of Sales

Hubspot Sales

But I’ve noticed a strange phenomenon: even the most seasoned and confident account executives can flinch when it comes to securing budget from their head of sales. However, with 850+ sales tools and 5000+ marketing technologies, it’s easy to get distracted by the new and shiny. Have you test driven the solution?

How To 102