Nutshell

JULY 22, 2020

No blog, video, or sales pitch is complete until the phrase “boost ROI” or “improve your net promoter score” is used. We’re talking about the blog posts, ebooks, case studies, webinars, and email sequences already in your company’s archives. It’s what we do. You simply have to repurpose them.

Top of Funnel 119

Top of Funnel Lead Rank Marketing Churn 119

The ROI Guy

OCTOBER 11, 2010

We have seen this same issue occur in IT spending over the past decade, where IT spending lagged significantly behind revenue growth following the bursting of the technology bubble in 2001, and are wondering if the same will now be true of marketing budgets going forward? co-registration, email list purchases, etc.)

Marketing 40

Marketing Lead Rank Lead Scoring Advertising 40

The ROI Guy

OCTOBER 22, 2010

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Alinean recognized by BtoB Magazine’s as one of To.

Harte Hanks 45

Harte Hanks ROI Marketing Social Media 45

Zoominfo

JUNE 10, 2019

So, in today’s blog post we take a look at the characteristics that make someone a great influencer to work with and we also identify a few of our favorite B2B marketing influencers. If you’re looking for actionable tips for better content marketing, then Joe’s blog and social feed is the place for you. Jay Baer ( @jaybaer ).

Influencer 222

Influencer B2B Marketing Social Media 222

The ROI Guy

NOVEMBER 4, 2010

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. In this blog post, I present a few of the key research metrics and advice.

ROI 45

ROI Buyer Buying Cycle Social Media 45

Score More Sales

OCTOBER 27, 2011

You also might have seen that I blog on many sites and am very social – in fact I teach social selling. Our Blog Is A Winner! TOP 50 SALES BLOGS. © Score More Sales 2001 - 2012. Sales Tips and Strategies to Grow Revenues. Consulting. Sales Tip to Dear Mike: Unsolicited E-Mail Not Effective in Sales Anymore!

Lead Rank 161

Lead Rank Lead Scoring Guarantee Top of Funnel 161

Score More Sales

OCTOBER 7, 2010

I wonder about those retailers and restaurants who are still advertising in newspapers and on cable TV in ads with a small incentive – 20% off of a product or service. Our Blog Is A Winner! TOP 50 SALES BLOGS. © Score More Sales 2001 - 2012. Sales Tips and Strategies to Grow Revenues. Consulting. Recent Posts.

Lead Rank 120

Lead Rank Lead Scoring Incentives Incentive 120